Job Search: Out with the old, in with the new

Today’s job search has a whole new look. Take a look at just some of the changes the jobseeker has had to contend with over the last five years: 

  1. Fewer and fewer employers use the classified ads to post jobs. The reason? Most online job boards post them for free and distribute them far and wide. Even in Powell River, employers tend to post jobs online. Savvy jobseekers know they must consult several job boards, rather than just one. Craigslist, for example, is particularly popular with the under-30 crowd. At the same time, its enormous popularity means intense competition for every job posted.
  1. Online job postings can be emailed, texted, or tweeted directly to a jobseeker’s inbox or smart phone. Experts say that one in five jobseekers now relies on a smartphone as the primary job-search tool. Craigster is an app developed by Craigslist especially for this purpose.
  2. Businesses increasingly solicit online job applications, even in Powell River. Because submitting a job application over the Internet can be tricky, jobseekers are encouraged to attend Career Link’s free workshop: “Mastering the Art of Applying for Jobs Online.”
  3. It may be a computer, not a human being, “reading” your résumé. Because computers scan a résumé for keywords, only those résumés that contain specific words will be passed on to the employer.   
  4. Employers increasingly use Google and Facebook to check out job candidates.  “Your Google results are the new résumé,” says employment guru Richard Bolles. Jobseekers who post compromising photos or comments on Facebook risk alienating employers. Protecting one’s online identity is a necessary job-search skill in the age of information.
  5. Employers rarely inform unsuccessful job candidates that they were not selected for an interview, or did not get the job. This may be due to the high number of people competing for the same position. Employers claim they simply don’t have the time to contact every applicant.
  6. Because of privacy concerns and the danger of storing personal information, employers tend not to keep résumés on file. Résumés are accepted until a suitable candidate is found, and then disposed of.  
  7. “Willing to learn” is no longer a great answer to an interview question. Why? Today’s employers are less “willing to train.” This economy is a buyer’s market for employers. Why invest time and money in training when they can attract a plethora of skilled candidates? Jobseekers who apply for a position without first acquiring the necessary skills tend to get lost in the competition.
  8. Modern networking is increasingly carried out via LinkedIn, a social media site popular with professionals and jobseekers. Through LinkedIn, jobseekers are more easily able to establish relationships with potential employers. As with Facebook, however, maintaining a respectable online identity is paramount.
  9. Interviews are often conducted on Skype. In their quest to find the perfect candidate, employers no longer limit themselves to a single geographical area but cast their net far and wide. Because Skype interviews involve video, jobseekers are encouraged to enhance their presentation skills.  

While jobseekers must acquire new job-search skills, some things never change. Networking is still a must. Cold-calling is still the way to go. The hidden job market still exists. Jobseekers who want to acquire new skills, or brush up on old ones, are invited to contact Career Link at 604.485.7958. It’s easy and it’s free!

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